Free Documentary Online | MC Hammer: Role of Social Media in Marketing

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Genre(s): Business Lectures
MC Hammer: Role of Social Media in Marketing

MCHammer, entertainer and entrepreneur, discusses his thoughts on the impact of social media in marketing. The public session was part of the Stanford GSB marketing course, the Power of Social Technology (Dr. Jennifer Aaker). A panel of experts, including Robert Scoble, MC Hammer, and Loic LeMeur, discussed how social media can build successful brands.


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